Morning Glory
SW 6971 · Sherwin-Williams
Purple3 paint colors are named “Morning Glory”, compare them →View Morning Glory SW 6971 on the Sherwin-Williams site ↗Hex
#3C4C80
LRV
8
Family
Purple
SW 6971
Color profile
Light value
8 · Very deep
Undertone
Cool cool, violet lean
Family
Purple Also reads blue
Availability
Interior & exterior
“At LRV 8, Morning Glory is a very dark purple that absorbs most light. Morning Glory carries a cool undertone. Sherwin-Williams files Morning Glory under Purple.”— Sherwin-Williams
Where it sits on the light scale
0 · Absolute black100 · Pure white
LRV 8 Very deep · absorbs most light for a dramatic, saturated look
Coordinating colors
A working palette built around Morning GloryThis colorMorning GlorySherwin-Williams · SW 6971
CoordinatingOyster BarSherwin-Williams · SW 7565CoordinatingUrban JungleSherwin-Williams · SW 9117CoordinatingPure WhiteSherwin-Williams · SW 7005Similar colors
Tap any color to compareMorning Glory vs Dignified
8LRV7
#3C4C80Hex#3B496D
PurpleFamilyBlue
cool, violet leanUndertonecool, violet lean
Morning Glory vs Valiant Violet
8LRV6
#3C4C80Hex#3E4371
PurpleFamilyPurple
cool, violet leanUndertonecool, violet lean
Morning Glory vs Indigo
8LRV6
#3C4C80Hex#284A70
PurpleFamilyBlue
cool, violet leanUndertonecool, violet lean
Morning Glory vs Fully Purple
8LRV8
#3C4C80Hex#514C7E
PurpleFamilyPurple
cool, violet leanUndertonecool, violet lean
Morning Glory vs Frank Blue
8LRV8
#3C4C80Hex#225288
PurpleFamilyBlue
cool, violet leanUndertonecool, violet lean
Morning Glory vs Commodore
8LRV6
#3C4C80Hex#25476A
PurpleFamilyBlue
cool, violet leanUndertonecool, violet lean
Morning Glory vs Honorable Blue
8LRV6
#3C4C80Hex#164576
PurpleFamilyBlue
cool, violet leanUndertonecool, violet lean
Morning Glory vs Dress Blues
8LRV5
#3C4C80Hex#2B4360
PurpleFamilyBlue
cool, violet leanUndertonecool, violet lean
Morning Glory vs Izmir Purple
8LRV7
#3C4C80Hex#4D426E
PurpleFamilyPurple
cool, violet leanUndertonecool, violet lean
Similar colors from other brands
Tap any color to compareMorning Glory vs Tanzanite
8LRV8
#3C4C80Hex#3C4B7E
PurpleFamilyBlue
cool, violet leanUndertonecool, violet lean
Tanzanite is near-identical compared with Morning Glory.
Morning Glory vs Daring Indigo
8LRV6
#3C4C80Hex#374874
PurpleFamilyBlue
cool, violet leanUndertonecool, violet lean
Daring Indigo is very close match · 2 points darker · warmer compared with Morning Glory.
Morning Glory vs Blue Jewel
8LRV9
#3C4C80Hex#465383
PurpleFamilyBlue
cool, violet leanUndertonecool, violet lean
Blue Jewel is close match · 1 points lighter · warmer compared with Morning Glory.
Morning Glory vs Southern Belle
8LRV12
#3C4C80Hex#41548C
PurpleFamilyBlue
cool, violet leanUndertonecool, violet lean
Southern Belle is close match · 4 points lighter · cooler compared with Morning Glory.
Morning Glory vs Basic Blue
8LRV8
#3C4C80Hex#3F457D
PurpleFamilyBlue
cool, violet leanUndertonecool, violet lean
Basic Blue is close match · leans redder compared with Morning Glory.
Morning Glory vs Demon Blue
8LRV10
#3C4C80Hex#45558D
PurpleFamilyPurple
cool, violet leanUndertonecool, violet lean
Demon Blue is close match · 2 points lighter · cooler compared with Morning Glory.
Morning Glory vs Navy Blue
8LRV7
#3C4C80Hex#324A72
PurpleFamilyBlue
cool, violet leanUndertonecool, violet lean
Navy Blue is close match · leans greener compared with Morning Glory.
Morning Glory vs Jazzy Blue
8LRV6
#3C4C80Hex#323F76
PurpleFamilyBlue
cool, violet leanUndertonecool, violet lean
Jazzy Blue is close match · 2 points darker · leans redder compared with Morning Glory.
Morning Glory, answered
What is the LRV of Morning Glory?
Morning Glory (SW 6971) by Sherwin-Williams has a Light Reflectance Value of 8, so it absorbs most of the light that hits it. On the 0–100 scale that places it in the very dark range.
Is Morning Glory a warm or cool color?
Morning Glory has a cool undertone (cool, violet lean).
Can Morning Glory be used outside?
Yes, Morning Glory is rated for both interior and exterior use.
What is the closest match to Morning Glory from another brand?
The closest cross-brand match to Morning Glory is Tanzanite (P530-7) by Behr, near-identical.
Sherwin-Williams · SW 6971
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