Same name, different colors
Ultra Pure White: 2 paint colors share this name.
Behr and Behr each sell a color called Ultra Pure White. They are close in name only. Here is how they actually differ.
Side by side
Set next to each other, the differences in value and undertone show up immediately.
BehrUltra Pure WhiteUPW · #F8F9F3LRV94LightnessVery LightUndertoneWarmView Behr UPW
BehrUltra Pure WhitePR-W15 · #F9F9F3LRV94LightnessVery LightUndertoneWarmView Behr PR-W15
What actually differs
Computed from measured values, not marketing descriptions.
UPW is nearly identical to PR-W15 in value and undertone.
Ultra Pure White · 2 brands
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