Same name, different colors
Serendipity: 3 paint colors share this name.
Benjamin Moore, PPG and Sherwin-Williams each sell a color called Serendipity. They are close in name only. Here is how they actually differ.
Side by side
Set next to each other, the differences in value and undertone show up immediately.
Benjamin MooreSerendipityAF-205 · #D9B091LRV47LightnessMediumUndertoneWarmView Benjamin Moore AF-205
PPGSerendipityPPG1230-2 · #BDE1D8LRV69LightnessLightUndertoneWarmView PPG PPG1230-2
Sherwin-WilliamsSerendipitySW 9671 · #E9EDE7LRV84LightnessVery LightUndertoneWarmView Sherwin-Williams SW 9671
What actually differs
Computed from measured values, not marketing descriptions.
AF-205 is 22 points darker than PPG1230-2.
AF-205 is 37 points darker than SW 9671.
PPG1230-2 is 15 points darker than SW 9671.
Serendipity · 3 brands
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