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Same name, different colors

Merlot: 3 paint colors share this name.

PPG, Sherwin-Williams and Valspar each sell a color called Merlot. They are close in name only. Here is how they actually differ.

Side by side

Set next to each other, the differences in value and undertone show up immediately.

PPGMerlotPPG13-04 · #723F45LRV7LightnessVery DarkUndertoneWarmView PPG PPG13-04
Sherwin-WilliamsMerlotSW 2704 · #51323BLRV4LightnessVery DarkUndertoneWarmView Sherwin-Williams SW 2704
ValsparMerlotV078-6 · #663F44LRV7LightnessVery DarkUndertoneWarmView Valspar V078-6

The numbers

BrandCodeHexLRVUndertoneFamily
PPGPPG13-04#723F457WarmRed
Sherwin-WilliamsSW 2704#51323B4WarmRed
ValsparV078-6#663F447WarmRed

What actually differs

Computed from measured values, not marketing descriptions.

PPG13-04 is 3 points lighter than SW 2704.

PPG13-04 is nearly identical to V078-6 in value and undertone.

SW 2704 is 2 points darker than V078-6.

Merlot · 3 brands

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